画面:一支脏得夸张的化妆刷近景,粉底糊成一坨。 口播: “Your makeup brushes look like THIS… and you still use them?”
? 3–6s | 产品亮相 + 秒洗
画面:刷子插进清洗器,一键启动,“旋转+水变脏”。 口播: “This electric brush cleaner deep-cleans them in seconds.”
? 6–10s | 核心卖点(加入晾干板功能)
画面:水变越来越脏;刷子取出来变干净;
接着,镜头切到顶部的“插孔板”,刷子被整齐插上去。
口播: “It removes all the makeup, fits different brush sizes…
AND after washing— just pop them on top to dry. No mess, no waiting.”
? 10–13s | Before / After 冲击
画面:左“脏刷”,右“刚洗完的 fluffy 干净刷”。 口播: “Your brushes look brand new again — and makeup applies SO much smoother.”
? 13–15s | 强收尾(下单刺激)
画面:清洗器 + 整齐插在顶部晾干的刷子,全景展示
手指点向产品 or 拿着刷子
口播(带货语气): “Every makeup lover needs this. Grab yours now before it sells out.”((产品要和参考图片相符合,出镜人物都是美国人或者英国人,配音音乐为英文)