Create a fast-paced, high-conversion TikTok product video with a strong Problem–Solution contrast.
Total length: around 15 seconds.
Setting progression:
1) Extremely crowded London Underground during rush hour
2) Clean, modern office workspace
3) Bright sunny London park
Main character:
A European woman in her mid-20s, dressed in modern British commuter style.
Natural, relatable appearance.
Shot in handheld UGC style with noticeable but controlled camera shake.
Scene 1 – Pain Hook 0–3s
Very close-up handheld shot in a packed London tube.
Faces are close, movement is chaotic.
She looks exhausted and overwhelmed.
She holds an old lunch container tightly.