Theme: Integrating tradition and modernity, highlighting the beauty of lantern lighting at night.
Opening nostalgia: Under a black and white filter, a child carrying an old-fashioned lantern in an old photo. (Static image)
Hard transition: Instantly switch to a modern and vibrant color scheme, and the "Fule" lantern lights up in the evening.
Light and shadow display: surround the lantern in a 360 degree motion to showcase its nighttime luminous effect, with soft lighting.
Atmosphere lens: A family eats a reunion dinner under the halo of lanterns, creating a warm and cozy scene. (Shallow depth of field, switching focus between lantern and face)
Closing scene: The camera slowly rises, revealing that among the lights of thousands of homes, your doorstep is the most eye-catching.
Key point of oral broadcast: "The same word for blessings, different beauty. Let tradition illuminate your New Year's night