Scene: A heartwarming family scene where a child helps their father put on the armband.
Selling Point: Through emotional interaction, the product naturally showcases its "excellent design" and "ease of use," establishing a connection between the product and "protection."
Shot 2 3-6 seconds): Waterproof, Luminous, and Nighttime Safety
Scene: The father runs in the rain, the armband's light piercing through the rain, with close-ups showing the details of water droplets rolling down.
Selling Point: Simultaneously demonstrating the three core functions of "waterproof," "luminous," and "nighttime safety" in a real-world scenario.
Shot 3 7-8 seconds): Windproof and Stable
Scene: A gust of wind blows, the father's clothes flutter, but the armband remains firmly in place, the light stable.
Selling Point: Using contrast to showcase the "windproof" performance.
Shot 4 9-10 seconds): Emotional Loop and Brand Philosophy
Scene: The daughter sees her father returning home from the window; the armband's light becomes a signal of homecoming. Selling Point: Elevating the theme, the product is transformed from a "tool" into an "emotional bond" and a "commitment to protection."